Simaa 2021: Zoom Agro the web portal of visibility on Beninese agriculture

The Beninese government, through its Ministry of Agriculture, Livestock and Fisheries organizes at the General Matthieu Kérékou Stadium in Cotonou from November 25 to 28, 2021, the first edition of the International Exhibition of Agricultural and Food Modernization (Simaa). Opportunity for the web journal of agricultural information that is Zoom Agro, www.zoomagro.com to present to visitors what it does in the field of agricultural communication to support the development of the sector.

If great books make great men, we are tempted to say that great meetings bring great actors. And yes, you have to be at SIMAA 2021 to be more convinced.
It is the first day but visitors flock to learn more about the products and services offered by various exhibitors. PTF, Projects and Programs, private and state structures, the major actors of agricultural development in Benin are present. Among others, we can mention La Giz, the National Chamber of Agriculture, the ACMA2 Program, Africa Green Corporation, TIC Agrobusiness, Prosperitas Agro business, the web journal of agricultural information, Zoom Agro.

The latter is attracting more and more interest. Zoom Agro held the attention of “our ambassador” Mireille D’oliveira-Richards, present on the spot. Beninese residing in the United Kingdom, promoter of “Benin connect”, an English and Beninese company that aims to promote Benin internationally in English-speaking countries, in alignment with the PAG to reveal the potential of Benin. She gives us here her impressions: “It’s interesting, what the online media Zoom Agro does,” she said. She also takes the opportunity to make a capital request. “I would have liked your site to have an English version. This would allow me to boost your visibility to the English-speaking readership, potential investors who are more interested in countries like Ghana, Nigeria, Ivory Coast in West Africa.

As a reminder, the theme of this first edition of Simaa is: “Beninese agriculture in the era of territorialization: the major challenges and issues of modernization. In Cotonou, the event ends this Sunday, November 28, 2021.

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